AK Industries
Making product management easier with a modern, user-friendly platform.
At J2 Marketing, we designed and built a clean, organized website that balances industrial functionality with a modern, accessible user experience. Central to the build was a custom product database that allows customers to easily search, filter, and download relevant documentation for thousands of SKUs.
We believe that great design doesn’t happen by assumption, it comes from aligning vision, goals, and user needs. Our UX and strategy framework makes sure that the end result matches both the client’s goals and needs of their users. As a team, we have key checkpoints with our clients to help align these goals and expectations without surprises: Discovery meeting to understand goals and challenges, Sitemap & Information Architecture to structure content with clarity, Low-Fidelity Prototype & Content Review to map functionality, Mood Board Presentation to lock in visual direction, High-Fidelity Prototype Review to fine-tune the final design This process helped keep things moving, minimized surprises, and gave the client confidence at every step. Our goal is to ensure that collaboration with our clients is open, focused and built for results.
